Advertainment!

Posted by Jennifer Kettlewell in Internet Marketing on Dec 7th, 2008 | 21 responses

Lights, Camera…

Was there ever a time you wanted to be a movie star..you know, “get you money for nothing and your chicks for free.” Uh-oh I just dated myself.

Ok, here it is.

Video!

Sure, you watch it, and you wonder why everyone else is out there watching, but I am reminded of a small company, that had a VERY small advertising budget. This company chose to throw all of that budget into a unique little video show that has raked in well over one million viewers per show (6 million in some cases).

You will find this company on YouTube, just search for “will it blend” and you will be presented with a corny video that has been wildly successful.

Next time you are looking for ways to entice an audience, think about entertaining them.

Here’s the hit list:

Create a theme
It doesn’t have to be perfect
Start the buzz

Get out there, start filming, and start showing why your product or service is the best. Maybe for the first time, really engage your audience, draw them into your world.

It’s time….”Action!“