Common SEO Scams

With the growth of the Internet, and over 85% of Internet users finding websites through search engines, it’s no wonder that every business owner wants their website to be listed at the top. With all the frenzy about being at the top, comes a flurry of dis-honest business practices, and some flat-out SEO scams. Google has provided some guidelines about SEO on Googles SEO best practices...

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Choose Your SEO Expert Carefully

If you’re going to buy something expensive, don’t you want a little proof that it’s gonna work?  Don’t you also want some reassurance that they know what they’re talking about?  With all the SEO experts popping up, you really need to do double duty in choosing your SEO “expert” carefully. SEO (or Search Engine Optimization) is the art and science of...

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Good Content Has Natural Keyword Saturation

For the last 10 years or so, I’ve really not payed close attention to keyword saturation numbers because of it’s abuse so early on in the history of the Internet You remember those days don’t you? You were searching for the Whitehouse homepage, and would land on a major porn site? Ahh the good ol days of when Internet technology was new. I’ve recently been writing...

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What is SEO, Really?

From a basic definition, SEO (Search Engine Optimization) is the idea of optimizing web pages in the eyes of a search engine so that your site ranks well for given keywords. Beyond that one needs to understand a little bit about how search engines work.  Each search engine has its own complex algorithms that determine what it takes to put your site on the top of a results page.  Optimization is...

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Meta Tags and Search Engines – Still Relevant?

In the mid to late 1990′s, all one really had to do was to put the right keywords into the meta description and meta keyword tags, and you were set to be ranked in the search engines. Well fast forward 15 years, and the search engines no longer view the meta tags as the best source of information, mostly because the tags were spammed with irrelevant keywords for so many years. The goal of a...

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Proper Title Tags for Search Engine Rankings

Title tags are part of the HTML code that appears for your webpage, and is considered by most SEO experts as the single most impactful change you can make to your website, and see results within search engine rankings. The title tag is not that exciting by itself, containing a beginning and an ending tag, with the contents between these two title tags being the title itself.  The title tag...

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Choosing Great Domains for Improved SEO Rankings

Selecting a domain name for business branding and SEO can be a tricky task. So many domains are already taken, or they require thousands of dollars to procure from a domain owner.  A little creative thinking can get you a domain that is catchy, easy to remember, brandable to your business, and has that extra flair needed for SEO purposes. Search engines do give credit to a site in search engine...

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Choose the SEO Company That’s Right For You

Being online is paramount to most businesses, and understands the need for search engine optimization (SEO) on their site, but how does one go about hiring an SEO company that does what they need? An SEO company is just like any other company.  There are good ones, and there are bad ones.  You will mesh well with one, and not another.  It is very important to find a company that you feel...

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Article Marketing Extravaganza: 100 Articles in 100 Days

If you’re into article marketing, you might have heard of EzineArticle’s second annual HAHD contest – That’s One Hundred Articles, One Hundred Days If you’re new to article marketing, you may be wondering what the big deal is.  For starters, only 1000 authors made the mark.  Its not difficult, but it takes a certain level of dedication, focus and persistence. I...

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Is Yahoo Microsoft Search Engine Deal Really a ‘Good Deal’?

Well it’s official.  Microsoft and Yahoo have finally agreed to merge their search engine technologies.  But is this a good thing, or a bad thing to combine search engine companies together? I’ve been reading about the merger, and it seems that there are both good and bad things about the Microsoft and Yahoo merger. Randfish of SEOmoz gave a nice summary of the top 10 things that...

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Title Tags are the King of Content

Everyone in the SEO world has heard the phrase that “content is king, and links are her queen”. I still content that this is a fairly accurate statement, and if you break down the content of a page, I’d say that the title of a page is the king of the on page content. A page has many (hundreds perhaps) factors that influences it’s rankings in the search engines, but none...

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Christmas SEO? Start Now!

Being that SEO usually takes 3-6 months to get going, and that the Christmas holiday shopping spree’s are expected to start a little early this year, starting your SEO campaigns for the Christmas holiday now, just might be the right thing to do. After watching this Alarming Headline on Christmas Shopping, I realized that what he’s getting at is is so true ( be sure to watch the Comedy...

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How Many BackLinks Should My Website Have?

A common question of website owners and new SEO consultants is “How many backlinks do I need?” And the answer is both simple, and complex. The simple answer is “More than your competition for a given keyword”. The complex answer involves knowing what your goals are. Backlink strategies are not something that you just “set and forget”.  Backlinks are something...

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Pick Your Shopping Cart Wisely

I was just reading an article from the folks over at Brafton about choosing the right shopping cart for your SEO needs. Now I’ve only used a few shopping carts, like osCommerce, X-Cart and Zen Cart, but they all had various SEO components installed and a high degree of configurability.   I assumed, wrongly,  that all shopping carts had this capability. Looks like there are shopping carts...

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