Ever get in the middle of conversation about whose is bigger, better, or strongest?
Now I don’t want to get caught up in the semantics of what they’re talking about… that would likely lead us off topic – but ever think about what it’s really accomplishing?
Well search engine keywords aren’t too much different… think about it… “My keyword ranks number 1 on Google, and number 3 on MSN and Yahoo… Beat that!”
This is what I call a “Keyword Trophy”. Where you get some mythical prize if you rank number one for some set of keywords. But is a keyword trophy really worth anything? Sometimes, but usually not.
Let me explain. If you had no competition, (more…)